Marketing

Analyzing Market Information: One of the important functions of a marketer is to gather and analyze market information. Marketing analysis is basically a business plan…

Marketing Planning: Marketing is the process of developing and implementing a plan to identify, anticipate and satisfy consumer demand, in such a way as to…

Management philosophy according to which a firm’s goals can be best achieved through recognition and fulfillment of the consumers stated and unstated needs and wants.…

The Selling Concept proposes that consumers, be individual or organizations will not buy adequate of the organization’s products unless they are convinced to do so…

Marketing is a branch of management that tries to plan strategies that will construct cost-effective and profitable relationships with target customers. The marketing conception relies…

Difference between Marketing and Selling Marketing refers to a large set of activities of which selling is just one part. For example, a marketer of…

In order to achieve desired exchange outcomes with target markets, it is significant to decide what philosophy or thinking should conduct the marketing efforts of…

Production Concept is the oldest of the concepts in business. It holds that consumers will prefer products that are widely available and inexpensive. In order…

Managerial Procedures for Marketing Involves Before Marketing Involves and planning process that seeks to establish a clear direction and unified purpose for all marketing efforts.…

Marketing management means administration of the marketing role. In other words, marketing management is defined as the procedure of overseeing and planning new product development,…