Meaning of Electronic Communication
Communication through electronic media is known as electronic communication. In modem time, people use a wide variety of electronic devices for communication in business as well as in their social and personal life. As the days are progressing more and more powerful electronic devices are invented for transmitting messages. Such media may be either oral or written.
In the opinion of L.C. Bovee and others, “Electronic communication is the transmission of information using advanced techniques such as computer modems, facsimile machines, voice mail, electronic mail, teleconferencing, mobile, and private television networks.”
From the above discussion, we can conclude that electronic communication is that type of communication where information is exchanged by means of various electronic devices such as: fax, telex, voice mail, E-mail, teleconference etc. This communication can be done either by oral or written means.
